Skip to content

    Summer Professional Development Institute

    Advanced GEM Professionals

    Learn More
    Start Date

    Thursday, July 14, 2022

    End Date

    Friday, July 15, 2022.

    Location

    Planet Hollywood Resort and Casino-Las Vegas, NV

    In This PDI

    Advanced Content for Experienced GEM Professionals

    Summit audience 3

    NAGAP's Re-Scheduled Winter Professional Development Institute for Advanced GEM Professionals focuses on advanced topics and are specifically designed for graduate admissions and enrollment management professionals with five or more years of experience. The sessions are offered in settings that promote discussion and interaction among all participants. Individuals in advanced roles (e.g. Associate Director or higher) should sign up for this track. 

    Registration Options for Advanced Career Professionals:
    • Member
      Early Bird (before June 22, 2022)- $635
      After June 22, 2022- $735
      Onsite at the event- $770
    • Non-member  (includes membership through 6/30/2023 – a $275 value)
      Early Bird (before June 22, 2022)- $885
      After June 22, 2022- $960
      Onsite at the event- $995
    • For details about hotel information, room rates, reservations, and deadlines, click here.

    Register Now

    Track Agenda & Program Details

    DAY 1 — Thursday, July 14

    8 a.m. – 8:30 a.m. - Registration & Breakfast

    8:45 a.m. – 9 a.m. - Welcome
    Amanda Ostreko, NAGAP Research Committee Chair, 2020-2022 NAGAP Professional Development Committee Chair, and Assistant Vice Provost and Director of Graduate Enrollment Management, University of Kansas

    9 a.m. – 10:30 a.m. - Enrollment Marketing Benchmarks for Grad Schools: Understanding the Critical Role of SEO
    Speaker: Tony Fraga, CEO Direct Development

    10:30 a.m. – 10:45 a.m. - Break

    10:45 a.m. – 12 p.m. - GEM Challenges and Trends
    Speakers: Keith Ramsdell, NAGAP Director of External Relations and Partnerships and Vice President for Enrollment Management at Ashland University; Donald Resnick, EAB Consultant; and, Pam Royall, EAB Head of Research, Enrollment Services

    12 p.m. – 1:15 p.m. - Networking Lunch with Early Career Track

    1:30 p.m. – 3 p.m. - Current Legal Issues and Trends in Higher Education
    Speaker: Carrie Ryan Gallia, Associate General Counsel, University of Minnesota

    3 pm – 3:15 p.m. - Break  

    3:15 p.m. – 4:30 p.m. - Optimizing Tuition Discounting Strategies to Attain Graduate Student Enrollment and Net Tuition Revenue Goals
    Speaker: Joseph Paris, Assistant Professor of Higher Education at Temple University

    5:30 p.m. – 7:00 p.m. - Reception

    7:00 p.m. - Dinner on your own

    DAY 2 — Friday, July 15

    8:30 a.m. – 9:00 a.m. - Breakfast

    9:00 a.m. – 10:30 a.m. - The Manager as Coach- Tips, Suggestions, and "How-to's"
    Speaker: Maureen Hammett, Vice Dean & Chief of Staff, University at Buffalo School of Social Work

    10:30 a.m. – 10:45 a.m. - Break

    10:45 a.m. – 12:15 p.m. - GEM Hot Topics: Group Activity
    GEM Competencies: Recruitment and Marketing; Admissions Operations; Financial Aid, Grants, and Scholarships; Student Services and Support; Advising and Retention; Graduation and Alumni Relations

    12:30 p.m. – 1:30 p.m. - Networking Lunch with Early Career GEM Track and NAGAP Governing Board

    1:45 p.m. – 3:15 p.m. - Joint Session with Advanced GEM Track: DEI is Everybody’s Work 
    Speaker: Erica Fichter, Director of Recruitment and Admission, Fielding Graduate University

    3:15 p.m. – 3:30 p.m. - Wrap-up

    Register today to reserve your seat at this one-of-a-kind event!

    Register Now

    • All
    • Chapter Events
    • Conferences
    • Webinars
    • PDIs
    8Jul

    What Graduate Enrollment Leaders Get Right (and Wrong) About Career Advancement

    Webinar

    Jul 8, 2025

    In a crowded and competitive graduate education market, institutions face the daunting challenge of not only attracting students—but attracting the right students with compelling value propositions. New research from PeopleGrove and NAGAP surfaces a critical insight: career advancement remains the #1 motivator for students enrolling in graduate programs. Yet, few institutions are effectively leveraging this fact in their recruitment and marketing strategies.

    Learn More

    10Jul

    2025 Summer PDI

    PDI

    Jul 10, 2025

    Summer Professional Development Institute for Early Career and Advanced GEM Professionals

    Learn More

    15Jul

    The State of Generative AI in Adoption in Graduate Enrollment Management

    Webinar

    Jul 15, 2025

    This webinar will provide an overview of research collected by Element451 in partnership with NAGAP that offers insights into how institutions are integrating generative AI into their enrollment strategies, communication processes, and operational workflows.

    Learn More